Assignment 2
QFD (Quality Function Deployment; Component Oriented TQM Process Related Customer Requirements Analysis).
Author: Hardik Bharatkumar Gala
Class code: IE673 live
Date: October 5, 2011
eLearning Pack ID : IE 673-Fall 2011-60-35
Statement: All contents of this assignment were submitted by Hardik Gala
Updated Notes:
Dr. Paul G. Ranky’s Comment: Assign 2 your target values are not target values.... 8/10
Grade: 8/10
Action Taken by Me: I have updated this assignment with changed target values.
Contents:
· Introduction and objectives
· Brief description of methodologies used
· Main body of project
o Critical requirements
o CORA
o Main TQM requirements
o Analysis of CORA results
o My EM decisions
o Collaboration
· Panorama navigation map
· Summary
· Further work needed / proposed
· References
· Introduction and objectives
Metal alloys and plastic is given out as waste from the 4 collaborating companies. Plastic is used worldwide these days on a very large scale. The disadvantage of using plastic is that it does not degrade or decompose, even if it does it takes a very long to do so. The discarded plastic is given out in the waste thus increasing the dumps. The other method of disposing plastic is by melting it. But melting plastic gives rise to toxic fumes which in turn lead to air pollution. The metals like titanium and alloys like stainless steel and nickel alloys are also used on a large scale in industries. Titanium is a very expensive metal and requires a lot of processing before it can be put to industry use. Stainless steel is produced from iron ore. For producing it we have to mine iron ore and then process it to make stainless steel. Thus it’s a very long and time consuming process. Thus we cannot afford to discard the wastes of these metals and alloys. The processing of the alloys from the ores also leads to a lot of pollution.
RNR is an environment friendly company which aims at reducing pollution by finding ways to reuse and recycle plastic and metal alloys. We recycle plastic and metals in a very efficient manner which produces least amount of pollution. We recycle plastic, metals and the alloys in such a manner that the cost is very less compared to producing it the original way that is from the ore and then going through a series of processes. This method not only reduces the cost but also reduces pollution during the preparation process and reduces waste disposal.
The company's quality objectives are as follows:
· Collect the scrap metal and plastic and recycle them in the way which leads to minimal pollution.
· Produce low cost products which are environment friendly.
· Providing the customer with best quality products.
In order to satisfy the customer requirements we should first analyze the customer requirements. The main objective of this project is to create a TQM model of customer requirements using the Component Oriented Requirement Analysis tool.
· Brief description of methodologies used
Component Oriented Requirements Analysis (CORA), represents a systematic, customizable method, based on QFD (Quality Function Deployment) and other methods, developed by Ranky to analyze product/ process, TQM / TQC needs, including product, process, IT, service, and other needs. CORA is a Team Oriented Problem Solving (TOPS), method, aimed at minimizing dissatisfaction, and financial loss due to inadequate requirements specification, and poor communication between customers and providers.
Our CORA code is integrated in four modules, these being:
1. User requirements,
2. Engineering solutions,
3. Parameter calculations, and
4. Benchmarking.
The CORA spread sheet mainly consists of customer requirements on the left hand side and engineering solutions at the top. Customer requirements are rated between 1 to 5 where 1 being least important and 5 being most important. The engineering solutions created to satisfy the users are rated between 1 to 9 where 1 being low value, 3 being medium value and 9 being high value. The absolute importance values are created using the customer requirements and engineering solutions rating. The AIR values help us know the most important customer requirements.
· Main body of project
o Critical requirements
1. Define scope, function and purpose: This states the responsibility of the team to analyze the given system and define the scope, function and purpose of the project,
2. Identify user requirements: The team collects the user requirements from the user and are entered in the left hand side of the spread sheet.
3. Prioritize potential requirements: This includes ranking the user requirements on the basis of importance.
o CORA(Click here to see the CORA Matrix)
o Analysis of CORA results
1. Identifying and ranking the customer requirements:
The customer requirements identified by sources are given below. They are ranked from 1-5 where 1 is the least value and 5 is the highest value.
|
S.No. |
Describe the Requirement |
Importance Rating(1-5) |
|
1 |
Low cost product |
5 |
|
2 |
Environment friendly |
5 |
|
3 |
User friendly product |
4 |
|
4 |
Reliable and durable |
5 |
|
5 |
Customer satisfaction |
4 |
|
6 |
Quick logistics |
3 |
|
7 |
Good quality product |
5 |
|
8 |
Product warranty |
4 |
|
9 |
Continuous improvement |
5 |
|
10 |
Customer service |
4 |
|
11 |
Environmental awareness |
4 |
2. Engineering solutions:
The engineering solutions are based on the user requirements. The engineering solutions are as follows:
|
Sr. no |
Engineering solution |
|
1 |
Collaborating companies |
|
2 |
Market study |
|
3 |
Business standards |
|
4 |
ISO Standards |
|
5 |
Green concepts |
|
6 |
After sales strategy |
|
7 |
Regulatory regulations |
|
8 |
Quality analysis and testing |
|
9 |
Research and development |
|
10 |
Supply chain management |
|
11 |
Operations research |
|
12 |
Safety regulations |
3. Importance of absolute importance rating
The Absolute Importance Rating is a tool which compares the rating of an engineering solution in terms of correlation with customer requirements.
|
Engineering solutions |
AIR values |
|
Collaborating companies |
164 |
|
Market study |
150 |
|
Business standards |
133 |
|
ISO Standards |
118 |
|
Green concepts |
187 |
|
After sales strategy |
112 |
|
Regulatory regulations |
122 |
|
Quality analysis and testing |
202 |
|
Research and development |
118 |
|
Supply chain management |
126 |
|
Operations research |
168 |
|
Safety regulations |
184 |
The quality analysis and testing has the highest AIR value of 202, followed by green concept with AIR value of 187. The most important one i.e. quality analysis and testing should be dealt first followed by green concepts. The remaining solutions will be dealt after the important ones. Thus the company will address all the quality standards and make a green product.
o My EM decisions
As the engineering manager, I would first collect the customer requirements and the engineering solutions. The next step is the rank them. The Absolute Importance Rating is then calculated. The highest rating is taken into consideration first and work is started on it. Then the other lower ratings are taken into consideration and work is started on it. The other thing taken into consideration is the TQM standards and the ISO standards. Also the green sustainability concepts are taken into consideration to produce an eco-friendly product.
o Collaboration
RNR is in collaboration with Contrinex, Mitsui Seiki, Trans Tech and Wild Republic. RNR will efficiently collaborate with these companies and produce ecofriendly products.
Contrinex: Contrinex is a leading manufacturer of inductive and photoelectric sensors. Stainless steel is mainly used in the production of sensors. This company produces a lot of scrap stainless steel. Thus this steel can be used at RNR to recycle. The recycled steel can be used back in the industry or else in other industries like utensils.
Mitsui Seiki: Mitsui Seiki has acquired a world-renowned reputation for producing the most accurate machine tools on earth. It uses nickel and titanium alloys for tis production. The scrap alloys can be used by RNR to recycle and be used back in the same or different industry.
Trans Tech: Trans Tech is a manufacturer of engineered electrical Power Transfer Systems. It uses stainless steel for its production. The scrap can be recycled and used back in the same company.
Wild Republic: Wild Republic is a leading manufacturer of interactive and innovative toys. It produces a lot of scrap plastic. If left in the disposal it will create a lot of environmental problems. RNR recycles the scrap plastic and it is used for packaging in all the 4 collaborating companies.
· Panorama navigation map
Panorama navigation map is a tool which displays the 360 degree view of an image. It reproduces the image in a live format. It allows us to view the place even though we are not physically present. All the minute details can be viewed.
This tool will be very useful when set up in the industries. All the work can be performed sitting in the office only. There will not be any need to physically go and see the machines. This method will save a lot of time. All the levels of management can watch the processes in the industry.
It can prove as a boon to all the industries. It provides an excellent view. Any mistake been done can be rectified easily with this tool. It will allow the management to take decisions quickly without even being on site.
· Summary
In this assignment we have analyzed customer expectations and engineering solution using a tool CORA (Customer Oriented Requirements Analysis ). Then a spread sheet is prepared showing all the ratings. Then AIR is calculated. AIR helps us understand which customer requirement is more important. Thus the company starts working on it as quickly as possible and then the other requirements are taken into consideration. This helps the company overcome all the problems and to satisfy the customer.
· Further work needed / proposed
This is a very useful tool for the company. It should be taught to all the employees. Once it is used by all the employees it will be useful for the company. Continuous improvements should be made. Thus the customer requirements and expectations are met.
· References
1. Ranky P.G. PhD, IE 673 Total Quality Management Fall 2011 eLearning Pack ID: IE673-Fall2011-60-35
2. http://www.cimwareukandusa.com/All-Green/Ranky-GreenEngineering.html
3. http://www.transtech.com/index.php
4. http://www.contrinex.ch/defaultCountry.asp?idSite=101&langage=1
5. http://www.mitsuiseiki.com/
6. http://www.wildrepublic.com/WildRepDefault.aspx